Investment Objective and Approach

The scheme seeks to generate long-term capital appreciation by investing predominantly in equity and equity related securities with a focus on companies engaged in consumption and consumption related sectors or allied sectors. The Edelweiss Consumption Fund focuses on India's growth drivers, such as rising consumer aspirations, digital economy expansion, and increasing financial inclusion.

The fund follows a comprehensive investment approach targeting India's consumption landscape across three key themes:

Core Consumption Sectors: Businesses with consistent demand like FMCG, retail, pharma and consumer durables.

Emerging Consumption Areas: Sectors benefiting from digital transformation and evolving consumer preferences including e-commerce, fintech, and technology-enabled services.

Cyclical Consumption: Companies which are into sectors that are influenced by economic cycles, such as real estate, auto and hotels.

The fund strategy is built on India's structural consumption growth story. India's consumption economy is projected to hit around $6 trillion by 2030 — yes, trillion. With urbanization on the rise and a growing middle class ready to spend, sectors like FMCG and telecom are looking at an estimated 9.1% growth annually. Premiumization is set to drive 2x growth in alcoholic beverages, 5x in QSR, and 3x in apparel, dining out, and travel.

Fund Managers

Dhruv Bhatia serves as the primary fund manager for Edelweiss Consumption Fund. He has over 12 years of experience in Equity Markets. His association with Edelweiss Asset Management Limited commenced in October 2024.

Educational Qualifications: Bhatia has done PGDM (Finance), Bachelors in Management Studies (Finance).

Professional Experience: Prior to joining Edelweiss Mutual Fund, he has worked with Bank of India Mutual Fund, AUM Fund Advisors LLP and Sahara Asset Management Company. He joined Edelweiss Asset Management Limited in October 2024 with the aim of cementing our strength in the small and mid cap segment.

About the Fund House (AMC)

Edelweiss Asset Management Limited is sponsored by Edelweiss Financial Services Limited, a comprehensive financial services conglomerate. Edelweiss Financial Services commenced its operations in 1996 and has been a key driver of the Indian financial sector ever since. It got the license to deal in mutual funds in 2008, amongst the global economic slowdown.

Key Achievements:

- Edelweiss AMC crossed the milestone of Rs.1 lakh crore AUM, representing a growth of 27% in FY23, which is well ahead of the industry's 5% growth. This makes us the fastest-growing AMC among the top 15 players in the industry, ranked 12th at the end of FY23.

- We have been market leaders in debt passives, with nearly 50% market share, starting with the much-loved Bharat Bond franchise in partnership with the Government of India.

Innovation Focus: Unlike traditional AMCs, EAML relies on innovation and an unconventional approach to investing. As a result, EAML is considered one of the most tech-friendly investment houses in the country, arguably the only one that focuses extensively on the digital experience of their clients.

Corporate Social Responsibility: Edelweiss strongly associates itself with corporate social responsibilities. They gave it a formal stance by establishing the EdelGive Foundation, a charitable organisation focussed on the livelihood and education of the underprivileged.

Should I Invest in Edelweiss Consumption Fund?

This fund is suitable for investors who meet the following criteria:

Investment Horizon: Individuals with a long-term investment horizon aiming to benefit from India's consumption-driven growth. Warning: Do not invest in this, or any other consumption-themed fund, if you need to redeem your investment in less than five years.

Risk Profile: Investors with a high-risk tolerance who understand the potential volatility of consumption-based mutual funds. The fund is rated as Very High risk according to SEBI's riskometer.

Portfolio Diversification: Those looking to diversify their portfolios with exposure to innovative consumption mutual fund strategies.

Investment Approach: But if you do invest, you must do so only through the SIP route. This helps in rupee cost averaging and reduces timing risk.

Key Considerations:

- The fund was launched on 31-01-2025 making it a new fund with limited track record

- Edelweiss Consumption Fund targets India's $6 trillion consumption market by 2030, investing 80-100% in consumer sectors, benchmarked by NIFTY India Consumption TRI.

- The fund benefits from India's structural consumption growth themes driven by rising incomes, urbanization, and changing lifestyle preferences

FAQs

What is today's NAV of Edelweiss Consumption Fund?

The NAV changes daily based on market movements. You can check the latest NAV on the Allvest platform or the fund house website.

What is the AUM of Edelweiss Consumption Fund?

The AUM of Edelweiss Consumption Fund - Regular Plan Fund is ₹282 Cr as of 28-Feb-2025

What is the expense ratio of Edelweiss Consumption Fund?

The expense ratio of Edelweiss Consumption Fund - Regular Plan is 2.39. Expense Ratio: Capped at 2.25% of daily net assets.

What are the returns of Edelweiss Consumption Fund since inception?

It has delivered -1.81% returns since inception. As this is a newly launched fund, long-term performance data is limited.

What is the minimum SIP amount to invest in Edelweiss Consumption Fund?

Minimum SIP Investment is set to ₹100.

How do I invest in Edelweiss Consumption Fund?

You can invest in this fund through the Allvest platform by completing your KYC, selecting the fund, and choosing between SIP or lump sum investment options.

How to start a SIP in Edelweiss Consumption Fund?

Log into your Allvest account, search for Edelweiss Consumption Fund, select SIP option, choose your investment amount and frequency, and set up auto-debit instructions.

How do I automate an SIP in Edelweiss Consumption Fund?

Set up auto-debit from your bank account through Allvest platform. You can choose monthly, quarterly, or other frequencies for automatic investment.

How can I withdraw/redeem my investment in Edelweiss Consumption Fund?

You can redeem your investment through the Allvest platform. Exit load of 1%, if redeemed within 90 days. Redemption proceeds are typically credited within 1-3 working days.