Communication Services / Advertising

Thinking Hats Entertainment Solutions Ltd

₹00.2192

THESL

Company Overview

Thinking Hats Entertainment Solutions Ltd, incorporated in February 2013, is a multifaceted company with its registered office in Mumbai, Maharashtra, India. The company operates in the event management and media production space, having begun as a specialist in live events and corporate services but has since expanded into OTT (Over-The-Top) content production and experiential marketing.

The company specializes in concept development, event design, and production for live events, corporate functions, MICE (Meetings, Incentives, Conferences, Exhibitions), social and virtual events, as well as OTT content production. Thinking Hats started as a company involved in arranging live events, corporate functions, meetings, incentives, conferences, exhibitions, social gatherings, and virtual events. Over time, the company expanded to include over-the-top content production and experiential marketing, providing event management services for corporate events, conferences, brand and product launches, lifestyle and fashion events, exhibitions, entertainment shows, pan-India ground activations, and artist management.

Business Segments and Revenue Streams

Thinking Hats generates revenue primarily through three key segments:

- Event Management: 56.66% of FY24 revenue

- Retail Visual Merchandising: 35.72% of FY24 revenue

- OTT Content Production: 7.63% of FY24 revenue

Geographically, the company's revenue is distributed across major Indian states, with Maharashtra leading at 33.39% of FY24 revenue, followed by Delhi at 20.66% and Gujarat at 10.03%.

The company has established itself in the OTT content space by creating exclusive content for major streaming platforms. It creates exclusive content for OTT platforms such as Netflix, Amazon, Sony Liv, MX Player, Disney+ Hotstar, Voot, and Zee5. This diversification into digital content production represents the company's strategic expansion beyond traditional event management services.

Client Portfolio

The company's clients include prominent names across various sectors:

- Retail: Tata Group (Westside and Zudio)

- Financial Services: Goldman Sachs

- Food & Beverage: McDonald's

- Technology/Mobility: Uber

- Media: The Times of India, HT Media, Network 18 Media & Investments, Radio Mirchi, and Fever Entertainment.

This diverse client base demonstrates the company's broad market reach and service capabilities.

Financial Performance

The company has shown consistent growth in its financial performance. Revenue from operations increased from ₹11.60 crore in FY22 to ₹22.15 crore in FY23 and further to ₹26.63 crore in FY24. Profit after tax (PAT) increased from ₹0.37 crore in FY22 to ₹2.01 crore in FY23 and ₹3.09 crore in FY24. The company's revenue increased by 20% and profit after tax rose by 54% between the financial year ending March 31, 2024, and March 31, 2023.

As of the latest available data, the company reported revenue of ₹47.7 crore and profit of ₹3.67 crore. The company maintains strong profitability ratios with consistent earnings growth across reporting periods.

Key Financial Metrics

- FY24 Revenue: ₹26.63 crore

- FY24 Profit After Tax (PAT): ₹3.09 crore

- Latest Reported Revenue: ₹47.7 crore

- Latest Reported Profit: ₹3.67 crore

- Stock P/E: 10.2

- Book Value: ₹22.4

- ROCE: 20.2%

- ROE: 18.9%

- P/E Ratio: 9.80

- P/B Ratio: 3.27

- 52-week High: ₹61.0

- 52-week Low: ₹25.7

Market Capitalization and Stock Performance

The market capitalization of Thinking Hats Entertainment Solutions Ltd is ₹35.96 crore as of June 30, 2025. The 52-week high is ₹61 and the 52-week low is ₹25.70. The stock is classified as a small-cap company and trades on the NSE SME platform under the symbol THESL.

IPO and Public Listing

The company conducted its Initial Public Offering (IPO) from September 25-27, 2024, and got listed on NSE SME on October 3, 2024. The IPO was a fresh issue of 34,29,000 equity shares with a face value of ₹10, aggregating up to ₹15.09 crores, priced at ₹44 per share. The scrip was listed at ₹60, a premium of 36.36% over the IPO price, and the IPO was subscribed 305.42 times.

Management and Corporate Structure

- Managing Director: Rajesh Bhardwaj

- Promoter Holding: 56.8% (as of September 2024)

- Employees: 35 (as of September 2024)

Sector Classification and Market Position

Thinking Hats Entertainment Solutions Ltd belongs to the Communication Services sector and Advertising sub-sector. The company operates in a competitive market but has carved out a niche through its diversified service offerings across event management, retail visual merchandising, and OTT content production.

The company's growth trajectory reflects the expanding opportunities in India's event management and digital content sectors, supported by its established client relationships and diversified revenue streams across different business verticals and geographic markets.