PIL Italica Lifestyle Limited, incorporated in 1992 and formerly known as Peacock Industries Limited, is an established manufacturer specializing in plastic molded furniture and other articles. The company holds the distinction of being an ISO-9001:2015 accredited organization and the only Indian company with CE certified plastic furniture products. Based in India, the company operates through two primary segments: Manufacturing and Finance, taking into account the nature of products.
The company has built a strong reputation in the plastic furniture industry over its three-decade journey. PIL Italica has grown to become a premier manufacturer of plastic furniture and storage bins, further expanding into material handling products, and is recognized as one of the leading manufacturers in Rajasthan. The company has established itself as a significant player in the manufacturing of plastic molded furniture, material handling products, and waste management products.
Under its flagship brand "Italica," the company offers an extensive range of product variants including the Oxy Series, Premium Series, Stool and Patla, Plasteel Series, Comfort Series, Table, Luxury Series, Without Arm Series, Sun lounger, Spine Care Series, Baby Series, and Trolley. Additionally, the company markets the Kisan Crest brand with various product series such as Imperial Series, Baby Gallery, Goodwill Series, Centre Table Series, Popular Series, Dining Series, Armless Series, and Stool Series.
The company's product lineup includes plastic chairs, tables, storage, stools, trolleys, and outdoor furniture, along with storage and waste bins and crates. These products find applications across diverse sectors including restaurants, swimming pools, gardens, tent houses, offices, homes, hospitals, railway stations, shopping centers, parks, airports, commercial buildings, and residential complexes, as well as food and beverages, and e-commerce sectors. The company has also ventured into the wooden furniture segment and launched several smart wooden products.
PIL Italica's waste management products are particularly versatile and have found applications across a wide range of public spaces, including hospitals, railway stations, malls, parks, airports, commercial complexes, and housing societies. The company distributes its products through a comprehensive network of distributors and dealers.
As of the latest data, PIL Italica Lifestyle has a market capitalization of approximately ₹361 crores, representing a growth of 31.6% over one year. More recent market cap figures show ₹376.24 crores as of 27th May 2025. The company maintains a promoter holding of 50.1%.
The company has demonstrated consistent growth in recent years. Over the last 5 years, revenue has grown at a yearly rate of 12.13%, which compares favorably to the industry average of 7.81%. During the same period, market share increased from 1% to 1.22%. The company has delivered good profit growth of 43.2% CAGR over the last 5 years.
For the full year ended March 2025, PIL Italica reported a net profit of ₹5.24 crores, representing a growth of 13.42% compared to ₹4.62 crores in the previous year. Sales for FY25 reached ₹100.15 crores, a 3.00% increase from ₹97.23 crores in the previous year. This milestone achievement of ₹100 crores revenue was significant for the company in FY25.
The March 2025 quarter showed particularly strong performance with net profit rising 94.55% to ₹1.07 crores compared to ₹0.55 crores in March 2024. Quarterly sales increased 7.98% to ₹26.92 crores versus ₹24.93 crores in the same period last year.
- Trailing 12-Month Operating Revenue: ₹98.16 crores
- Annual Revenue Growth: 14%
- Pre-Tax Margin: 6%
- Return on Equity (ROE): 6%
- Debt-to-Equity Ratio: 1%
- Stock P/E: 76.0 (Latest Available)
- Book Value: ₹3.38
- Return on Capital Employed (ROCE): 8.90%
- Return on Equity (ROE): 6.18%
- Face Value: ₹1.00
- 52-Week High: ₹16.99
- 52-Week Low: ₹10.20
- P/E Ratio (for valuation context): 71.66
- Trading at Book Value: 4.55 times
The company has announced a significant capital expenditure plan of ₹25 crores to increase capacity by 1,600 MTPA (metric tons per annum), demonstrating its commitment to expansion and growth. This investment indicates the company's confidence in future demand and its strategy to enhance production capabilities.
In addition to its core manufacturing business, PIL Italica is also engaged in financing activities, providing an additional revenue stream and diversification to its business model.
The company's focus on quality certifications, diverse product portfolio, and strategic expansion plans position it well in the growing plastic furniture and home furnishing market. With India's increasing urbanization and rising disposable incomes, the demand for affordable, durable furniture solutions is expected to continue growing, which should benefit PIL Italica's business prospects.
