Safe Enterprises Retail Fixtures Limited, incorporated in 1976, is a specialized company engaged in the design, manufacturing, supply, and installation of shop fittings and retail fixtures. The company has evolved from a partnership firm established in 1976 to a public limited company and has been serving the retail industry for over four decades.
The company operates in the business of designing, manufacturing, supplying and installation of shop fittings and retail fixtures, offering customized in-store solutions across retail sectors like fashion, electronics, and departmental stores. Their offerings range from modular, electrified shop fittings integrated with LED lighting, digital screens, and display systems to fully tailored furniture solutions.
Safe Enterprises operates three manufacturing units, two located in Mumbai and one in Thane, Maharashtra. The company also has two franchisees in Navi Mumbai and Hyderabad, along with two distributors in Dubai and Kansas City. The company sells products in over 25 states and union territories, with most revenue generated from Maharashtra, followed by Karnataka and Gujarat.
The company's manufacturing capabilities are supported by advanced production facilities that ensure precision, durability, and consistency in their products. The company offers innovative shop fitting solutions, including modular and electrified fixtures that integrate seamlessly with various digital technologies such as LED lighting, digital screens, and display stands for retail outlets.
Safe Enterprises serves major Indian retail chains and hypermarkets, including Zudio & Westside for fashion fixtures, Godrej Nature's Basket for custom shelving in gourmet stores, and Reliance Retail & Future Group for hypermarket installations. This diverse client base demonstrates the company's capability to cater to various retail segments and scale of operations.
For over three decades, the company has been crafting exceptional custom retail fixtures, helping retailers across India create memorable shopping experiences. Their journey has been shaped by unwavering commitment to quality, innovation, and collaboration.
The company's financial performance has shown remarkable growth. Safe Enterprises currently has a market capitalization of ₹869 crore. The company exhibits outstanding ROE of 77.54%, excellent ROCE of 69.10%, a zero debt structure, an exceptional PAT margin of 28.33%, and a healthy EBITDA margin of 19.79%, indicating superior operational performance and efficient capital utilisation.
The company has reduced debt and is almost debt free, which positions it well for future growth and expansion. With no outstanding borrowings recorded, the company currently operates without financial debt, indicating a self-sustained growth approach. The retail fixtures industry presents significant growth opportunities as the Indian retail sector continues to expand and modernize, positioning Safe Enterprises to capitalize on this trend.
• Revenue: ₹139.73 crore for FY25, showing a strong growth trajectory with a 38% increase from ₹101.38 crore in FY24
• Net Profit: ₹39.19 crore in FY25, demonstrating exceptional profitability with 70% growth from ₹23.09 crore in FY24
• Net Worth: ₹72.08 crore in FY25
• Reserves and Surplus: ₹54.92 crore (March 2025), growing steadily over the years
• Total Borrowings: ₹0.00 crore in March 2025
• ROE: 77.54%
• ROCE: 69.10%
• PAT Margin: 28.33%
• EBITDA Margin: 19.79%
• Market Capitalization: ₹869 crore (as of current market data)
• P/E Ratio: 22.2 (as of current market data)
Safe Enterprises IPO bidding started from June 20, 2025 and ended on June 24, 2025. The allotment was finalized on June 25, 2025, and the shares got listed on NSE SME on June 27, 2025. The IPO was priced at ₹138 per share, and the company debuted on NSE SME at ₹151, a 9.42% premium over its IPO price, reflecting solid investor confidence.
On July 4, 2025, Safe Enterprises repaid ₹13.50 crore overdraft, reducing debt and improving liquidity as per IPO plan. An investor presentation on June 27, 2025, showcased Safe Enterprises' growth, tech integration, Rs.138 Cr revenue target, and retail market opportunity.
As of March 31, 2025, the company employed 266 permanent full-time employees, indicating a substantial workforce to support its operations across multiple locations. As of October 31, 2024, the company had 15 employees in the design team, showcasing its focus on innovation and customization capabilities.
Safe Enterprises Retail Fixtures Limited represents a compelling opportunity in India's growing retail fixtures and shop fittings industry. Backed by a strong business model, robust financial performance, debt-free status, and successful IPO listing, the company is well-positioned for continued growth and to capitalize on the expanding retail landscape.
